Effecol 3350
• Website
• Google Campaign
Effecol 3350 as a laxative is a unique product in its mode of action compared to other products in the market.
Compared to the competition, Effecol 3350 works without causing harsh gastrointestinal side effects.
Keeping the above in mind, we were called upon to deliver a website that would draw attention to its unique selling point, while simultaneously being informative, interactive and playful.
As the subject matter is not the easiest to portray, we decided to work with metaphors in the form of waterslides, adding a multitude of infographics, quizzes and helpful hints, thus building a memorable, easy and enjoyable user experience.
In addition, we created a web application targeting young parents to guide them through the pitfalls of child constipation, with the help of an interactive questionnaire.
Our work
